THE ALBUM
DESIGN & TYPOGRAPHY
As a start to create an aesthetic and visual hermeticism for this project, we chose to compose a logo-typical image that would generate an impact on the viewer and lead them directly to interpret the title.
Its typography based on a future condensed font perfectly represents this "street" aesthetic, without falling into the obviousness of what would be a graffiti-type urban typography that we have seen so many times before. It was decided to complete the title with a luxury hanscript that makes us recover that organic part in the composition, which together with its colour takes us at a quick glance to the luxury concept.
Its typography based on a future condensed font perfectly represents this "street" aesthetic, without falling into the obviousness of what would be a graffiti-type urban typography that we have seen so many times before. It was decided to complete the title with a luxury hanscript that makes us recover that organic part in the composition, which together with its colour takes us at a quick glance to the luxury concept.